Research On The Campus Express Terminal Distribution Model Under The Environment Of E-commerce

In recent years,E-commerce might be one of the most eye-catching industries in China today with a rapidly increasing rate.Also,the number of on-line shopping customers in China continues to grow.Considering the occupational structure of on-line shoppers,school students cannot be neglected and occupy an important position.The bursting number of package orders generated by students is challenging the campus "last mile"logistics and demanding a higher standard of courier services.However,disorder and inefficiency problems have been widely seen in campus express terminal,making it difficult to meet students’ demands.In order to improve the service quality of campus express distribution,firstly,we identify the requirements of the logistics terminal distribution under the environment of E-commerce according to the characteristics of E-commerce distribution and college students.And after the classification and comparative analysis of the existing models,the integration of the existing express terminals is the most effective way to solve the problem.Furthermore,reasonable profit allocation mechanism is the key to stable development of such distribution alliance.In this paper,we discuss how to allocate profits after the campus express alliance formed.For this purpose,we study on the cooperative game relationship between the couriers and propose Shapley value method and its improved model to allocate profits.Moreover,the results before and after utilizing the revised Shapley Value are compared by numerical analysis,which prove this methodology rational and practical.At last,an integration plan is put forward combined with the actual situation of express distribution in BUPT.And some detailed problems have been discussed during the integration process,which would be a reference for the express comprehensive management of this kind of small campus.