Study On Cooperation Mechanism Among Campus Express Entities Based On Evolutionary Game Theory

University campus is large,and there are lots of teachers and students.There is a large demand for express.Besides,the demand time is concentrated and the demand continuity is strong.Various problems in the “last hundred meters” distribution process are prominent.The appearance of smart express cabinets solves these problemsto some extent.The application of smart express cabinet in university campus is a long-term system engineering,which involves many factors.To promote the application of smart express cabinet in university campus,with combination of the present sitution ofuniversity campus express and the application of smart express cabinet in university campus,envolutionary game theory are used to study participants of campus express.Evolutionary game models of express enterprises,third-party smart express cabinet enterprises and schools are established in this paper.The main contents are as follows.Firstly,classical game theory,evolutionary game theory and two basic concepts inevolution game theory are briefly described.The study is feasible based on related research at home and abroad.Secondly,based on view of evolutionary game theory,evolutionary game models of express enterprises,third-party smart express cabinet enterprises and schools are established in this paper.The dynamic evolutionary process and factors influencing the establishment of cooperative relationship are analyzed by these models.Meanwhile,date simulation analysis are conducted with Matlab simulation software.Finally,evolutionary game models are applied to the new campus of Zhengzhou University.With combination of the present sitution ofcampus express of Zhengzhou University,the reasonable value of the parameters are seted through field trips.According to the model reasoning,the validity and scientificity of relevant conclusions are verified.The above studies have shown that:(1)It is not easy to successfully introduce smart express cabinets into university campus,which reguires the cooperation among express enterprises,third-party smart express cabinet enterprises and schools.(2)There are many factors affecting the cooperation between express enterprises and third-party smart express cabinet enterprises,such as cooperation cost,excess income,allocation proportion of excess income and cooperation cost.(3)The factors affecting the strategy selection of schools and third-party smart express cabinet enterprises include the allocation proportion of schools under the supervisestrategy and supervisory costs of schools.