Research On Industrial And Commercial Regulation Of Fake And Shoddy In Electronic Commerce In Huizhou

In recent years,China has made rapid development in the field of electronic commerce,which provides a sufficient power for the development of social economy.Huizhou actively promote the design of information technology for the development of e-commerce in Huizhou has laid a solid foundation.In order to further promote the development of electronic commerce,Huizhou City has released "on accelerating the development of electronic commerce views","Huizhou City e-commerce development plan(2013-2020)" document planning presented construction of nine major projects.At present,Huizhou has set up a Huizhou E-Commerce Association and e-commerce service center,the introduction of a number of professional e-commerce service providers,e-commerce Industrial Park also began in 2014,the official operation.In Huizhou City,the rapid development of e-commerce at the same time,some problems also appear constantly,the fake and shoddy goods in the most prominent problem is the field of electronic commerce,e-commerce in Huizhou City Health Sustainable Development by the greater impact.This article is from the perspective of industrial and commercial administration,analysis of the problem of fake and shoddy goods on the field of electronic business in Huizhou in the regulation,trying to seek the effective way to solve the problem.The first chapter is the introduction,which elaborates the background,the significance of the research and the research status at home and abroad,and puts forward the methods and basic ideas of the research.The second part is the theoretical basis of the study,the electronic commerce,industry and Commerce Administration of the relevant content of a more systematic discussion.The main body of the third part of the thesis research is the Huizhou e-commerce development process in the problem of fake and shoddy,the main content of the research includes Huizhou e-commerce development present situation and the development of the existing problems,Huizhou e-commerce domain to the problem of counterfeiting and its influence.Problems existing in the fourth part of Huizhou e-commerce is fake and inferior commodities business regulation and supervision of research and analysis,analysis results show that Huizhou e-commerce development process,there is a serious problem of counterfeit and shoddy,supervision,this despite the certain effect however there are many,such as:in all aspects of supervision mode,monitoring technology,regulatory mechanisms,credit system and registration for the record,and work there are many loopholes.The causes of these problems are:imperfect laws and regulations,business regulation lack of legal basis;the qualification of subject of electronic commerce difficult to confirm the;electronic commerce management system is not perfect;illegal evidence difficult;lack of professional talent;ideological understanding is not in place.The fifth part of the thesis is Huizhou e-commerce fake and inferior commodities of regulatory measures in the comprehensive analysis on the basis of many of the problems,the views from the perfect mechanism of electronic commerce in the field of consumer complaints,Huizhou e-commerce credit evaluation system in construction,strengthening the cultivation of the supervising and managing system innovation and professional personnel gives the corresponding solution to the problem.Efforts of the innovation in this paper lies in:to regulatory governance countermeasure research in Huizhou City in the area of electronic commerce counterfeiting issue from the perspective of industrial and commercial administration,according to the administrative department for Industry and commerce regulation of e-commerce at present problems and difficulties,to seek a solution.