Study On The Protection Of Consumers' Rights And Interests In The Supervision Of Electronic Commerce By The Administration Of Industry And Commerce

In the global information environment, the Internet management for the country’s economic development and social stability plays a decisive role, by the Party Central Committee, the State Council attached great importance to. Electronic commerce with the rapid development of information technology and the Internet technology, although the broad prospects, but due to its particularity and China for e-commerce related laws and regulations involving the lag and serious gap, the legitimate rights and interests of consumers if not protected, can cause a bad environment which affects the development of the industry as a whole. Network market supervision is an important responsibility of market supervision and Management Department of industry and commerce, the new period under the new situation to shoulder the significance to the promotion of reform and development of economic society and the healthy and stable development of industry and Commerce major. As a engaged in industry and commerce administration work of national civil servants and the legitimate rights and interests of consumer protection is their own can not shirk the responsibility. How to create a fair competitive e-commerce environment, protect the legitimate rights and interests of consumers is to should seriously consider the issue. The regulation of the network market has become the main battlefield of market supervision work in the new business sector, is an important opportunity to improve business management level and promote the development of industry and commerce business.This paper from the newspapers, books, Internet and other media access and collecting relevant materials, understanding and mastery of our research in the field of e-commerce regulation and protection of consumer rights and interests, especially fully grasp the frontier research and the latest developments in mastering the regulation. In introducing the present situation of Administration for Industry and commerce to the regulatory authority in the field of electronic commerce and the consumer rights and interests protection, providing the experience accumulated in the process of supervision, and summarizes the, from different angles describe the regulatory status. Overall situation of Yunnan Province Industrial and commercial system to regulate e-commerce described market entities on the network type, industry distribution, industry distribution, regional distribution etc. were analyzed and pointed out that Yunnan in e-commerce features and existing problems, in the analysis of reference advanced development of e-commerce regulatory measures based on the proposed reference suggestions in Yunnan Province.