An Identity Study On The Construction Of A Domestic Original Reality Reality Show

This paper takes the original cultural reality show as the research object,combined with the theory of identity to explore the political identity,cultural identity,market identity and how to obtain more extensive international recognition since the construction of the original culture reality show in China since 2013.The introduction part clarifies the research background and the research significance through the literature research method and the case analysis method,establishes the research object and the research content,the research thought and the research method.This article refers to the original cultural reality show,especially in mainland China since 2013 in the CCTV and provincial TV broadcast to "Chinese characters to listen to the General Assembly" "Chinese characters hero" "inheritors" "Chinese poetry conference" as the representative,To China's traditional culture as the core of the program to carry forward the traditional Chinese culture for the purpose of the original cultural reality show show.The first chapter mainly discusses the reality of the reality show in China by the imitation of the rise,the introduction of copyright,overseas model localization to the original independent development process.In the context of the TV program homogenization,pan amusement,traditional culture facing the crisis of inheritance,combing the rise of the original culture reality show and experienced the development,down,the temperature gradually become the phenomenon of the process of the show,showing the promotion of traditional culture,Program mode diversity,production and broadcasting platform widely distributed and so on.The second chapter analyzes the relationship between literature and politics by interpreting the relationship between literature and politics,interpreting the related speech and the thought and thought in the policy since the 18th century,and analyzing the original culture reality show by embracing the spirit of "Chinese spirit" and sticking to the people Creative orientation and adhere to the "worthy of the works of the times"to build a political identity.The third chapter combs the historical context of our country's cultural identity and finds that the consciousness and autonomy of our culture are gradually lost in the process of learning from the west.And the impact of globalization and the mass media and the emergence of our culture to identify the crisis,and then need to reshape the cultural identity.The original culture reality show shows the recognition of traditional culture through the traditional culture of Chinese characters,idioms,poems,intangible cultural heritage and the Chinese cultural values embodied in these cultural forms.The fourth chapter mainly discusses the impact of the new media and the lack of original media power and other reasons,leading to the audience on the TV media to reduce the sense of identity,the audience lost confidence in the original power of television.In the context of the marketization of cultural products,a large number of overseas copyright introduction of programs and entertainment programs flooded,squeeze the original cultural program development space.The original culture reality show adhere to the "audience-oriented"principle,the traditional cultural content and reality show program combination,the introduction of the concept of broadcast,to achieve network linkage,multi-screen interaction and other modes of transmission,since the program launched,High ratings while the audience and the industry has won a good reputation,built a wide range of market recognition.The fifth chapter mainly discusses the imbalance in the process of globalization and the threat of cultural imperialism to our country's cultural security,and expounds the importance of improving the cultural soft power and constructing the international identity of culture.Through the experience of the Korean reality show in our country to learn from the experience,from the top of the government design,dissemination of content,dissemination of regional,communication channels and other aspects of China's original cultural reality show how to achieve external communication,and then build a broader international recognition of the proposed.