Aru Kerqin Banner Media Research

This paper sums up the ArHorqin media development from the angle of journalism and media management.Through the analysis of media information resources,human resources,material resources and ArHorqin media achievements,current problems,and put forward opinions and suggestions on the development of media.Some views and opinions presented in the paper have application value for ArHorqin media development.This paper consists of three parts:introduction,text and conclusion.The introduction explains the research object,the reason and the significance of the topic,the research methods and the research situation.The text is divided into four chapters.In the first chapter describes the ArHorqin radio;television,newspapers,periodicals,web hosting,such as five parts,to make system description for ArHorqin media course.In the second chapter,introduces ArHorqin media institutional reform.The third chapter is to use the actual interview and Sampling method to analysis ArHorqin media information resources,human resources and material resources.In the fourth chapter,discusses the success of ArHorqin local media and find out the suffering faced,the opinions and suggestions on the development of media.And afford three Suggestions that Change management,proclaim the local culture,to speed up the program.In the conclusion part,through analyzing the ArHorqin media history,institutional reform,the achievements of the reform,resource problems and put forward to the development of media opinion,chapter four summarizes the contents discussed and put forward their viewpoints:As a county level media institutions,Along with the rapid development of media today,only continuous reform and innovation,the steady inner structure,optimizing the content and seize the opportunity to grasp each media resources to achieve a higher level.