Research On The Construction Of The Evaluation System Above 3A Scenic Spots In Jiangxi Tourism WeChat Public Platform

Under the background of economic globalization, information technology in the tourism industry has been fully applied and rapid development. Tourism informatization in our country brings economic benefit.It is not to be underestimated, but the theoretical research of tourism information, tourism informatization evaluation research data is less. Recent years Wechat is the rise of a wide range of network platform for the audiences. The use of the tourism WeChat public platform in the tourism industry is a new trend in the information industry and tourism informatization evaluation criteria.Firstly, I use the theory of tourism informatization, basing on 3A scenic WeChat public platform in Jiangxi Province, forming a set of tourism WeChat public platform evaluation index system. It can evaluate the degree of 3A scenic spot tourism information in Jiangxi Province.Finally,through scoring 3A scenic spot WeChat public platform in Jiangxi Province, classification and comprehensive analysis draw the following several conclusions:(1)WeChat public platform of passing rate is 28.6%.The informatization conclusions of Jiangxi tourism as a whole in low level, but different levels of scenic spot WeChat public platform has obviously different. construction.(2)six 5A scenic spot WeChat public platform scores are more than 80,they have a high level of tourism information.(3)Forty 4A scenic spot have a pass rate of25%.Three scores have more than 80.Five scores have 70-80.Two scores have 60-70.(4)seventeen 3A scenic spot have a pass rate of 11.76%.Two scores have 70-80.(5)From the point the A-level scenic spot of WeChat public platform,the construction of significant differences. With the decline of the level, tourism informatization construction level decreases.Through the research this article shows that tourism informatization evaluation is a comprehensive system. So the establishment of a reasonable evaluation system is beneficial to sustainable development of tourism information. But in the process of building will still have many deficiencies. The future solutions to these problems will continue to study.