Research On Interdependence Between Supply Chain Partners And Alliance Performance Based On Communication

With the rise of supply chain management and strategic alliance in the 1980s, a new type of enterprise organization mode-Supply Chain Strategic Alliance, is received more and more attention by management industry and academics. Supply chain strategic alliance as a specific form of strategic alliance, mainly refers to a vertical strategic alliance which the upstream and downstream enterprises in supply chain formed. Despite the alliance can bring some of benefits for the enterprise through the complementary advantages or resource sharing, but opportunities and challenges will exist simultaneously, the rate of success between supply chain strategic alliance is not high, it is necessary to research the influence factors of alliance performance.For supply chain strategic alliance, compared with other types of alliance, it will be existed obviously interdependence relationship between its partners and higher requirements for the flow of information transmission, so this paper will begin in the perspective of interdependence between supply chain partners, with communication as a mediating variable to research the effects on the alliance performance. This article first based on the reading of a large number of foreign literatures, summarizes the existing research about the interdependence of supply chain strategic alliance, communication, alliance performance, then from the dimensions of the task, goals and rewards interdependence to study the interdependencies and communication that influence on alliance performance and puts forward conceptual model and relevant theory hypothesis.Secondly, based on the data analyses, this paper uses SPSS 17.0 for testing the reliability and validity analysis of small samples data, to delete the disqualification indicators and form formal questionnaire, then testing the large samples data again to be ensure provided with the higher reliability and validity of the formal quetstionnaire. Finally using the correlation analysis, multiple regression analysis to verify the result that hypothesis proposed. The analysis from the conclusion shows:the interdependence between supply chain partners have a positive influence on communication and alliance performance, communication has a positive influence on alliance performance, communication as a mediating contrust between the two variables and the mediation effect is significant.Thirdly, this paper proposed some advances on how to improve the alliance performance from the perspective of interdependence relationship and communication aspects which based on the result of the analysis and discussion from the empirical stuty, then put forward the insufficient and prospects of this research.