Optimization Of Management And Control System Of Henan Daily Newspaper Group

In recent years,with the rapid development of China's economy,China's newspaper industry entered a golden period of development,the stronger the newspaper have been established around the newspaper group,founded the journal report,to carry out diversification.Due to the operation of the group is a concept that understanding is not thorough,newspaper industry group often on form.Failed to give full play to the advantages of the operation of the group;at the same time,has the dual attributes of the newspaper industry and ideology,the need for publicity management,the newspaper group is very difficult to establish a single type of management system,the system needs to design according to the contingency factors under different conditions were carried out,To a certain extent,it has also increased the difficulty of the management of the newspaper industry.Henan daily group was founded in July 28,2000,the group accurately grasp the media industry,cultural industry development trend,according to consolidate the industry,industrial development,capital operation,development of strength ".With the development of the cause of the original group management pattern has been formed on the further development of the constraints.Group functions exist loss of function;subsidiary,Division set up too much,lack of centralized and carding plate division,it is difficult to play the effect of scale and synergy,the professional management level to improve;group positioning for management center,centralized management of Internet media and other emerging businesses limited its Rapid growth.Based on the related theories of group control guidance,according to the actual situation of Henan daily group,the group control system optimized design: Based on full respect and inherit the existing group management system and management experience,to carry out a serious strategic group analysis;optimize the group's corporate governance structure;the existing division,a subsidiary of the plate division,the implementation of centralized management;according to the specific circumstances of different business sectors,on the control model of the system selection,analysis and design,finally puts forward the specific control measures in large quantities.For the Henan daily group as soon as possible to establish a "strategy for development To meet the management needs,to solve the management problems of the control system,and to achieve continuous improvement of core competitiveness,internal vitality and strategic decision-making ability of control objectives,has a reference role...