At present,with the rapid development of science and technology,the speed of development is unstoppable,the development of any industry will inevitably be faced with the impact of technology.In many industries,the news publishing industry as the main cultural heritage,promote the change unceasingly,since 2015,the State Press and Publication Administration issued guidance on the development of publishing industry since the fusion,the publishing group,the publishing house,culture communication company positive action,one is to develop their own better,on the other hand is their own the sense of mission and responsibility to drive them to make a change."13th Five-Year" plan pointed out,the news publishing industry is an important part of the cultural industry,the future there is still much room for development,to ensure the realization of the strategic goal of cultural power,the news publishing industry must maintain a rapid growth rate.In addition,at the nineteen opening ceremony of the party in 2017,general secretary Xi Jinping clearly stated in the nineteen report that we should strengthen cultural confidence and promote the prosperity of socialist culture.The press and publishing industry is a cultural disseminator,and should adhere to the road of socialist culture with Chinese characteristics,and strengthen the confidence and determination of building a socialist cultural power.Publishing house is a publishing company,and it is also a publishing house in the field of industry.It is very important to recognize itself and speed up the transformation.Press a professional press,press and public comprehensive publishing house of the points,they have different features,in the face of the traditional publishing and digital publishing development situation,the humanities and Social Sciences Press as an example,analyzing related concepts,analyze the background,reason,current situation and characteristics of integration and development,the development of fusion the analysis.In the form of case analysis,from their integration and development of business analysis,found that they have some problems in the process of integration,but there are also some places to learn from,I hope these advantages can provide experience for the same type of small and Medium-sized Publishing house.Will the publishing society be an Internet enterprise in the future? Currently,the age of the Internet publishing fusion,based on technology,digital publishing is the process of integration and development is the state,in the whole process,each step technology plays an irreplaceable role,finally,given the technology life,knowledge service in personnel under the action of content with energy to convey to more audience,but each change have different effects. |