Research On Communication Of Mobile Short Video Based On Social Platform

With the development of mobile Internet,the popularity of smart phones and the reduced mobile Internet tariffs,mobile short video,as a visual expression media,gradually enter into people's online social life.Mobile short video has the features of convenient production process,personal expression and brief visualization which conforms the expression demands of modern social culture.Mobile short video has its own communication mode.Therefore grasping its communication process will help to understand its whole communication laws and characteristics.As a new social media,mobile short video not only has rich and various content from traditional media,but also focus users experience and human-computer interaction characteristics in Web 2.0 era.From its content we can analyze motive of producers and the impact of new network media on audience.The communicating process of mobile short video is complicated and diverse.The intra-personal communication focus on recording.The interpersonal communication can be divided into two kinds according the characteristics of interpersonal communication.One focuses on the relationship-content of strong ties of interpersonal communication and the other focuses on interest-content of weak ties of interpersonal communication.It forms the main type of short video socialization-social socialization and interest socialization.At the same time,there are various interactive forms during communication.And deep interaction and simple interaction divided by the level of interaction also are characteristic.The emergence and development of mobile short video has important impacts on all aspects of society.The applications of short video simplify the shooting and editing of short video so that everyone can use short video to record events and spread which make it easy to access the media.At the same time the methods of the short video media makes news-reporting more convenient and efficient.Besides it has a positive impact on the business of Internet content.The visual form of short video extend human vision.At the same time it weaken rational thinking ability of human.The pseudo environment presented by visual forms of the short video will make people fall into the morbid wonders of the logic,and even commit crime.And the decentralization of production of short video will impact the gatekeeper of media and cause vulgar short video quickly spread.