The Development And Application Of Winery Information Management System

According to the characteristics of wine traders, keller and wine monopoly industry, the winery information management system implemented a comprehensive information solutions that combined with subsystems, such as customer relation management, enterprise interior working, purchase-sales-inventory management, member management, knowledge base management of wine and the shopping of wine, etc.For the mid to high-end consuming industries, the clients are the most important focuses. This system take clients relation management as the core and is capable of conducting clients' level-to-level administration, acquainting high-quality clients, common customers, potential customer that every salesman's jurisdictional as well as formulating risk exposure management for every clients, managing the call cycle and integrating every subsystem seamless, therefore reflecting customer transactions and dealings instantaneously.Compared to other mid to high-end consuming industries, winery industry has a notable characteristic, which is paying more attention to culture. The tastes of same bottle of wine may have a huge difference under different culture atmosphere. The vintage, manor and grape varieties of wine have specific cultural connotations. In the design process of this system, under the circumstance of accessing the winery information in every subsystem, we can obtain the relevant information of knowledge base easily, train the insiders more easier and make the customers feel more professional by standardizing Wine knowledge management subsystem and colleting the overall files, records of mine and information of manor, etc.For the system design and technical implementation, we utilized distributed technology architecture based on EASERVER, The flexible distributed application architecture can demand vari-form business requirements, such as direct-sale store, holding shops, franchise and distribution centers, etc.