The Study Of Knowledge Service Model Of Publishing Enterprise Under The Background Of "Internet+"

The rapid development of the Internet to subvert the industry one by one, the Internet has more than just an independent existence of individuals, it penetrates into all aspects of our economic and cultural life.2015 is the year of the development and prosperity of "Internet +", "Internet +" with the traditional industries have marriage, derived from a variety of innovative new economic model.It can be said that the Internet has gradually jumped out of the scope of an industry, is gradually becoming a new engine of the national economy.In this context, the traditional publishing industry knowledge service model has been unable to meet the needs of people in the era of knowledge economy, publishing companies have to explore their own transformation and upgrading, publishing industry urgently needs a kind of more new and more perfect model of knowledge service.Thus the author from the perspective of publishing enterprises, research and analysis the different stages of knowledge service mode based on industry chain of different forms, and puts forward some constructive suggestions about the knowledge service model of publishing industry.Through the analysis of the existing mode of publishing enterprises, this paper analyzes its deficiencies and draws on the advanced knowledge service model of foreign publishing companies,analysis of knowledge service model from two aspects of paper media and digital media, according to the different performance of the various stages of the industry chain analysis, draw a conclusion that only a complete industrial chain covering the publishing field of knowledge service model is to meet the needs of the society, with the development of the times, the advanced knowledge service model. And based on this conclusion observation analysis of publishing enterprise knowledge service mode, puts forward the future direction of the publishing enterprise knowledge service mode, reference for the construction of the knowledge service model of publishing enterprises in China.