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Research On User Experience Evaluation Model And Empirical Study Of Public Library Service

Posted on:2018-10-29Degree:MasterType:Thesis
Country:ChinaCandidate:Y XuFull Text:PDF
GTID:2348330512492740Subject:Library and Information Science
Abstract/Summary:PDF Full Text Request
In the past ten years,due to the rapid development of urban economy,culture and politics,the library service mode and the great change of service contents have been brought about.At present,the public library of the city with relatively developed economy and culture has a better development environment and development trend.Based on the review and analysis of relevant literatures at home and abroad,this paper combines the two aspects of the comparative advantage and compatibility in the innovation diffusion theory(IDT),and the perceived usefulness in the technology acceptance model(TAM)As well as perceived ease of use of these two facets,formed its own theoretical model and research assumptions.Based on the theoretical model and the research hypothesis proposed by ourselves,this paper designs the questionnaire based on the relevant questionnaire at home and abroad,and selects the questionnaire of Hangzhou Library as the research object,and sends the questionnaire to the Hangzhou Library.The reliability of Hangzhou library service quality,the use of SPSS 22.0 software,the reliability and validity of the data test and correlation analysis to prove the correlation between the variables,the use of multiple regression analysis of the survey data for statistical analysis,the regression equation,To explore the Hangzhou library user experience service evaluation.Finally,the conclusion is concluded that,firstly,the relative advantages,compatibility and perceived ease of use of Hangzhou Library will positively affect the perceived usefulness of users.Second,the compatibility of the Hangzhou Library positively affects the user's perceived ease of use.Thirdly,the service quality of Hangzhou library,the social influence and the user's perception of the usefulness of the Hangzhou library,the perceived value positively affects the reader's intention to the Hangzhou library.Fourthly,there is no significant correlation between the perceived ease of use and the behavioral intention of the readers in Hangzhou.Based on the research results of Hangzhou Library,this paper puts forward the inspiration of the evaluation of the user experience of the whole public library,and provides reference for the improvement of the service of the public library in our country.Through the above empirical study on the evaluation of Hangzhou library user experience,we can also provide reference for our public library user service in order to promote the development of public library user service in our country according to the conclusion.First,to enhance the relative advantages of public libraries to enhance the reader's recognition and dependency on public libraries.Second,the public library to carry out activities related to the reader's life to enhance the participation of readers.Third,to promote the development of public libraries to multi-functional direction to enhance the perceived value of public libraries.Fourth,to enhance the social public influence of public libraries to attract readers more attention.
Keywords/Search Tags:public library, evaluation of service quality, user evaluation, multiple regression analysis, Empirical Study
PDF Full Text Request
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