The Era Of Internet Of Things "Pocket Television" App Design Concept

As is known to all, in the new media and media technology evolving situation, the traditional media audience by continual video App shunt. But in recent years, trends is on the rise of the Internet of things technology and application, which has become the hot spot of concern from all walks of life, and the Internet of things technology and the media field corresponds to the product research was still in the stage of initiation.In this paper, with "Internet of things + video class App" path of thinking, it will create a favor by iot product — "pocket television" App. Competitive advantage on the market compared advantages and disadvantages of five video App, the App "pocket television" product features and services to the study on optimization of innovation. Around the App "pocket television", this paper points out the product research and development of the technology bottleneck, analyzed the product marketing model and discusses the strategy on the solution of the dilemma. The App "pocket television" design innovation and market operation, for the development of video class App has important reference value.