Current Research On Popularization Of Chinese Ancient Popular Books Published

In recent years, due to the great attention from the party and the government of traditional culture education, ancient popular publishing reading ushered in a lot of opportunities; but under the impact of the fast-paced life and iterative update of digital technology, people's reading psychology and reading habits changed, which also books popularity publishing reading poses many challenges.In this paper, the popularization of ancient books as the object of study, the comprehensive use of data analysis and empirical research methods, the current popular book on the popularization of books in China and the popularization of the publication of the study. What is the popularization of Chinese ancient books published in the popular book, what is the publication of the status quo, how to get healthy and sustainable development in the Internet age, is the key issue to be discussed in this paper.There are six chapters in this paper. The introduction part defines related concepts,introduces the related concepts of ancient popular books and research status etc.. The second chapter, the development history of the Chinese ancient books published in the present situation of the popularization of comprehensive description. The third chapter to the "book of mountains and seas" as a case, combined with analysis of the "book of mountains and seas" popular books, from reader object, content, form and pricing four aspects of ancient popular books of popular performance analysis system. The fourth chapter and the fifth chapter mainly analyzes the main problems existing in the popularization of the ancient books, as well as the cause of the problem. Based on the above analysis, the sixth chapter puts forward the Countermeasures of the ancient books publishing. Finally, on China's ancient books published a summary and outlook.There are two focus of this article: one is the analysis of the popularization and the present situation of the publication of ancient popular books; the other is to explore the causes and Countermeasures of popular publishing problems, to provide some reference for practice.