Study On The Development OfWeChat-Channel Public Platform

In 2008, a We Chat-channel public platform launch, welcomed by all parties. Especially micro-channel subscription number, with its powerful features and advantages, whether individuals, organizations or businesses, will focus focus on this.The We Chat-channel public platform available for every function and development of automobile circle provides a good platform.Car companies seem it as an important platform to promote the brand; dealer also take We Chat-channel public platform to expand its mining depth sales; car magazines, newspapers, websites and the like as a powerful content channels;The author of these We Chat-channel public number referred to as auto micro letter public platform.July 2015, I entered the Iyourcar as an internship, where experienced the We Chat-channel public platform for boosting the contribution of automotive circles, but also heart-dependent We Chat-channel public future platform started start ups.In this article, the author discusses primarily through entrepreneurial nature of the auto micro-channel public platform content production, market positioning, customer relationship, and other aspects of profit model showing the characteristics of the development of entrepreneurial nature of the auto show micro-channel public platform. And through traditional automotive media, traditional automotive websites longitudinal comparative advantage analysis of the nature of the entrepreneurial class car micro letter public platform inadequate to explain the development of its entire automotive industry, the impact, and the future of the auto entrepreneurial nature development of micro-channel public platform to make the prospect of formula outlook. I also hope that through this paper discusses possible given the current nature of the entrepreneurial class of micro-channel public platform cars, car prices, car traditional media some inspiration.