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PHP-based Realization Of Wechat Public Accounts Management Platform

Posted on:2016-12-23Degree:MasterType:Thesis
Country:ChinaCandidate:Z ChenFull Text:PDF
GTID:2348330488474513Subject:Engineering
Abstract/Summary:PDF Full Text Request
Wechat public account is the application account which the companies or business developer s apply on the Wechat public public platform in order to operate their Wechat public account s. Wechat has triggered a public account revolution. The recent official has appealed the com panies to attract customers through the best quality service. But the service requires a carrier,so you can not expect every small business to own a develop team to customize a variety of c ool application service just like the Merchant Bank. What's more, the Wechat public platform can not allow enterprise to operate a service user public account.The public account management platform develop various micro interface to achieve commo n features of various types of businesses, and it also allow to small businesses to achieve thei r cool application through the configuration which solve the plight of small businesses. The businesses can realize the management of their public fans through the management platform,publish multi-media article, set up micro official website. It also can realize the communicat ion and interaction of images, voice and Vedic of some specific groups in order to achieve br and promotion, business promotion, product marketing, customer service and other purposesThe author has studied the pho language Think PHP technical framework and compared it wit h the common Java frameworks such as spring when making technology choices. Both of the m are lightweight development framework. Think PHP integrated access to the database pack age, The spring will need to use hibernate as the persistence layer framework, so we choose t he Think PHP-based framework. After technology selection, the author analyzes the overall f ramework of the entire platform and design the deployment view platform for public. The au thor also make an illustration of the Tencent platform interactive interface number, text recei ved, the voice receiver and sender, pictures interfaces, token tie given the statute and other A PI interface. The paper does a detailed analysis and design of the interface development, dra wing system a data flow diagram to explain the data flow among the micro-channel platform and public management platform number, micro-channel users.And based on the understand ing of the whole system, it divides the main block diagram of a specific module. The whole system function contains the system login,public account management, automatic reply, 3G site settings, system settings electricity supplier, promotional activities, membership card. The paper make a description of the key module according to the design ideas.The innovation of this paper is that the system uses configure to achieve enterprise secondar y development function, considering the actual needs and difficulties of SMEs development. Through visual configuration, it achieves operation of public wechat account, make up the w eak point of the platform such as its inconvenient interactivity. The purpose is to provide a m ore intimate and core needs of features and services for the small businesses.
Keywords/Search Tags:wechat public account management platform, wechat marketing, wechat interaction, automatic reply
PDF Full Text Request
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