Design And Implementation Of The WeChat For Icbc-Axa

With the development of technology and the online financial market, WeChat is not only a platform for chat and communication,it has also gradually evolved into a trading platform for large enterprises. More and more companies are building their own Wechat platform to advertise their brand name and set up online malls. This research topic of this paper is the ICBC-AXA's WeChat platform.We first offer a platform development plan then proceed to develop the platform with the plan.After extensive market research of WeChat platform features and detailed analysis about WeChat platform development technology,we decided to adopt the browser/server object-oriented development method and the Spring Mvc system frame structure which will allows us to detach web function from sales.The development process is divided into several modules:central module, product module, service module and so on. In addition, we paid special attention to system safety designs like safety performance evaluation, stress testing and platform integration testing.We use Java for the development of the WeChat system platform, HTML and the Zepto framework for mobile phone terminal page display, Mvc technology were used for the application framework and design. Oracle database was used to store customer information and operations; structural design, physical design and table space design are optimized to enhance database I/O performance and allow future expansion of database storage devices and servers. The WeChat platform fully meets insurance companies'demands for WeChat platforms as a new channel of expansion. The various modules are designed to be user-friendly and closely match customer needs, which can greatly improve the WeChat platform's efficiency. The research conducted in this paper offers invaluable practical reference to future WeChat platform development for insurance companies.