The Analysis Of Survey Volunteers’ Mottivation In Wangqing Nature Reserve

Voluntourism is a new form of tourism, tourists travelers in service in addition to enjoying the experience of the journey, but also need to help the local tourism groups, organizations, communities or local environmental, habitat maintenance do some contribution. This has the ecology, tourism in the form of interactive, public welfare, and the depth of experience of being gradually into the Chinese tourism market, The Voluntourism is introduced into the tourism development of tourism in the nature reserve to be able to promote the development of environmental protection, and cost savings for the daily operations of protected areas, as well as to reconcile environmental education and community exchange. Since Voluntourism is a truly sustainable tourism, it has gradually attracted the attention of relevant organizations and worldwide academics.Voluntourism has grown more complete in Europe and other developed countries. In recent years there have been public welfare activities of tourism in China, however, there has not been carried out follow-up study reported participating in Voluntourism for tourists. This study selected the Northeast office of World Wide Fund for Nature in China in the Nature Reserve of Wangqing from 2013-2014for the entire track volunteer activities, Through the relationship between gender, age and education level of welfare tourism potential study participants between the motivation to participate in Voluntourism, analysis of market demand welfare situation of tourism products and Voluntourism product design, concludes with recommendations volunteer publicity and promotion of tourism in the macro at last. Previous domestic tourism activities for volunteer tourism research mainly stay in theoretical level, lack of empirical research on tourists, while this paper, relying on several public service in Wangqing National Nature Reserve tourism activities in protected areas, WWF held for participate in public tourism potential population activities conducted demographic analysis, and will participate in the motivation of different groups were cross-analysis. We come to China Nature Reserve Public interest in the development of tourism products and design issues that need attention, as well as the principles of project development through volunteer tourism in Wangqing Nature Reserve Survey of motivation.Currently volunteer tourism in China is still in the prototype stage, did not form a sound m anagement system, the number of participants is relatively small, it is also the understanding of the volunteer tourism is not comprehensive enough, volunteer tourism in nature reserves and even fewer,Through the study of foreign volunteer tourism development of nature reserves and nature reserve on domestic tourism volunteers Motivation studies prove volunteer tourism Na ture Reserve in "China’s huge growth potential, and if the current volunteer tourism be properly protected areas improvement and perfection, it will bring the development of tourism in Natur e Reserve offers great opportunities.