《The Industry Orientation And Promotion Policy Of Postal Industyry Under The Backgound Of Informatization》

In recent years, the level of informatization and the application of information technology have widely developed. Under the influence of a series of national informatization development strategy and relevant supporting measures, the penetration of informatization in many industries has improved a lot. As a fundamental industry which provides public logistics infrastructure services to satisfy people’s transportation needs, postal industry plays a vital role in the national economy. Along with the rapid development of the internet of things, cloud computing, big data,3D printing and so on, information technology has brought both shock and opportunity to the transformation and development for the traditional postal industry.Since the12th five-year plan, is has seen the rapid development of the postal industry. In particular, with the continuous development of the e-commerce industry, express business achieved rapid growth, while some postal universal service business is shrinking, and the industrial structure of postal industry is in great need of transformation and upgrading. Under this circumstance, we should redefine the properties and development positioning of postal industry. What’s more, we should pay attention to the construction of postal industry’s association structure from the perspective of strengthening industrial synergy. However, current research on the postal industry area is lack of related research, and this study is trying to make up for the missing parts.This study combines the qualitative analysis and empirical research method together to analyze the properties and association structure of postal industry. We try to find the key industries that affect the development of postal industry, in combination with the present situation of China’s postal industry, to make sure the positioning of postal industry in national economy. In addition, through analyzing the path of influence of informatization on the postal industry, the postal industry how to respond to challenges and opportunities that informationization brings and strengthens the cooperation between industries, this study also put forward strategy advice for transformation, upgrading and the leapfrog development of the postal industry under the background of informatization.