Research On The Mode Of New Product Development Of Shenyang General Magentic Co.,LTD

The thesis emphasizes on theoretic study of development of new materials, a nonterminal products, in accordance with the basal development of new product as well as the latest such theories home and abroad.The future of a company, especially a high-tech company, is greatly depend on the the new product development successfully, then it becomes very important for a company to realize how to face the market requirements, so how to build a better system of new product development, enforce the ability of the company to transfer the new product to mass production becomes the key of the item.Hereby this thesis mainly emphasis on the new production development mode study of the company, and draw lessons from the cases of home or abroad, optimize the flow chart of new product development, and optimize the mode of new product development. And in this thesis, analysis the driven model, management model, structure model and team management model, and restructure the system of SGM’s new production development.In this thesis, in order to optimize the new product development, distinguish the product type, and strengthen the function of company development centre. The research result is not only for SGM, can also be value for the other nonterminal product company.