RH Real Estate Company Performance Appraisal And Salary Incentive System Study

In recent years, with the national policy increasingly strengthened regulation of real estate, the real estate industry is facing a new situation, how to survive in the vast challenges of development. The real estate industry needs a large amount of funding, and resources are taken up more, in the real estate sales process,the level of sales staff for the smooth real estate transaction has a significant impact. However, in the environment has changed greatly, a lot of enterprises performance evaluation and compensation system has not changed, there are many problems in the salary incentive. As compensation incentives ultimate goal is to allow employees to get in return is proportional to its contribution. Through reasonable salary structure design, reasonable salary distribution ratio between the various parts, and through the performance appraisal to evaluate and salaried, in order to encourage their employees to act in accordance with an important indicator of performance appraisal to work hard, and thus achieve corporate strategic objectives important role.Although the current theory and practice of community for the enterprise performance appraisal and remuneration system and other aspects of growing importance, and treat them as human resource management is an important content, while the focus on research performance appraisal and compensation system set has the incentive function and have the same effect on firm performance. However, in the corresponding research content is not very in-depth, specialized elements combined with specific situations, research and design for the real estate business, targeted, effective programs also rare.Therefore, this article of the sales staff performance appraisal system research as a theme in the performance management theory, theory of motivation theory and remuneration and other related literature on the basis of a more comprehensive combing, combined with the basic principles of real estate compensation design, the guiding ideology, the remuneration model and pay system design factors affecting the basic process of compensation design, compensation structure and performance indicators related to research design, while the sales of real estate companies for RH performance appraisal situation, analyze the performance appraisal and salary structure of the main problems in this Based on this study, the RH company conducted a strategic analysis, a clear positioning our sales staff remuneration system basis and selection, as well as key positions on the sales job analysis and job evaluation, specifically made available for the implementation of the sales department operating performance indicators and remuneration evaluation system optimization methods. Which focuses on sales performance appraisal contents, index and weighting methods based on the salary scale and salary structure and to optimize the design.This study based on the theory about performance management and salary design, proposed targeted ways to solve the problem on how to encourage sales team of RH company, which for peer companies, also has certain significance.