The Analysis For The Core Competitiveness Of M Construction Enterprise And Its Research For Promoting Strategies

In the21st century, both developing countries and developed countries, are faced with the grim problem of development. Among them, China has gradually propelled and accomplished the development in its socialist market economy in the process of reform and opening-up for further development. At the same time, our country’s construction enterprise connected with the national economy and the people’s livelihood has also enlarged its own industry scale and elevated its industrial overall technology level rapidly in the trend of reform and opening-up. However, the state-owned construction industry has exposed quantities of shortcomings little by little in the process of development as well. If we want to make the enterprise change the present situation and keep its healthy and steady development, it needs us to start from promoting enterprise’s core competitiveness to enhance its management and ability to profit and then to accelerate enterprise’s sustainable development on that basis.This paper argues that construction usually carries out the specific business based on the projects, which urges the enterprise always relies on its projects and its management expertise to promote its own core competitiveness when taking part in market competition. To the implementation process of the actual engineering project, the related construction enterprise needs to make full of its available resources to achieve the project’s best management in all directions in the implementation process. That is to say, the construction enterprise needs to conduct a comprehensive planning, organizing, scheming, directing, managing, analyzing and assessing and so on for the specific items’every aspect from their investment, competitive bidding, decision-making, the final completion to its settlement in order to make sure the targets of the engineering project can be achieved better. Generally speaking, the specific management work carried out around the engineering project involves its establishment, audit, carrying out and other taches. What’s more, it needs its subordinate departments including the safety engineering department, the human resources department, the technical quality department, the material purchasing department, the marketing department, the finance department, the project manager department and many other departments to work as a whole, then we can accomplish efficiently.In terms of M construction enterprise’s core competitiveness, there are some problems in its human resource configuration and its whole system in choosing and employing persons. To be specific, the present staff in size and in its overall strength in M construction enterprise can’t undertake the projects that the enterprise have recently, therefore, it is difficult to gain the corresponding output value of the construction. The common employees and the employees who have only one skill are enough in the enterprise, but it is lacking in the all-around and top-level persons who are responsible for scientific research, high-level technical operation and operating management and so on. This unreasonable personnel allocation reflects that M construction enterprise has to adjust its system of vocational assessment and reinforce its appraisal weights for the employees’personal skills, mixed-abilities, performances and other factors. There is no gainsaying that the management of optimizing the human resources for the enterprise needs to establish the related and efficient motivation system, which can not only facilitate the employees of the enterprises to know their own value and also efficiently urge them to strengthen their personal sense of achievement, their sense of belonging and their loyalty index to the enterprise. It furthest stimulates their subjective initiative and use it into work as well. Consequently, the establishment of the motivation system can effectively enhance the employees’vitality and then improve the inner core competitiveness of the enterprise.To promote M construction enterprise’s core competitiveness, the enterprise should establish the concept of scientific development first and meanwhile accurately grasp the enterprise’s economical situation, the development trend, the direction of the adjustment of industrial structure etc. and scientifically estimate its own advantages, the shortcomings, the situation and so on. On the premise of these, M construction enterprise should firmly center on the point to enhance its innovation ability and enterprise value, thoroughly adjust its structure and its development way, positively promote its own development quality and its overall quality in order to facilitate the enterprise to become bigger and stronger and keep it developing in a long-term. Moreover, we should also enhance the ability of the enterprise’s own reform and innovation and the ability of the adaptation to market variations and eventually push the whole enterprise to develop comprehensively, sustainably and healthily.