Fans Culture Research Of The Fan-based Idol

Media landscape change accelerated, social networking media flourish, fan culture comes a new performance style and features. Social paltform give priority to in order to "engagement" demands for fans of the idol into the life, make idols become part of their life, the entertainment industry to flourish, fans and idol structures, the stage of mutual dependence in the virtual space and time. As a result,the class with the cultivation of network for the label Raising Idol boarded the social platform, and form a complete set of business operation mode, and in view of the cultured Idol fans culture has shown the new changes in the new period.This study first to observe and text analysis as research methods, combined with pop idol TFBOYS as an example, the understanding of culture is the origin of the idol,based on social media idol cultured model to engaged as the essence, let the idol and fans on the same platform to meet their own needs.Ethnography to network(participatory observation, depth interview) as the research methods, in-depth understanding of TFBOYS virtual fan group, presents a clear organizational structure, and through in-depth structure analysis, fans group interviews, research fans group identity, namely the realization of self-identity in self-reflection, in interactions with others in the group of identity, realize the group identification in the group interaction.Final analysis cultured Idol fans group of cultural meaning, one is in the virtual community environment, "unorganized group power", the age of the Internet, a trend of technology development, people can go beyond the traditional restrictions, based on the be fond of of love, justice, and the experience, flexible and effective to use a variety of social tools to connect, share, cooperation, and expand the collective action;it is to recognize the fan culture as a subculture, the youth culture is not a reasonable culture research. Fan of the Internet age group of the cultural influence of no less than the mainstream culture, with the help of social media discourse empowerment, they have a stark impact on the mainstream culture. Under the action of "incorporated with the incorporated", "form" idol into diverse group of technical innovation and under the background of social transformation has brought a new cultural phenomenon.