| Barrage video is a branch of online video. Based on the technology of live commenting player, barrage video allows users to post comments in the form of subtitles which will instantly scroll on the screen. In recent years, barrage video is favored by the Internet industry due to the large web traffic brought by it. As an early user who have used an over 10-year period, I could see how the barrage video website grew. This paper is aimed at finding out the reason why the users is favored of the barrage video, and what is the major problem the barrage video facing at. Based on which, the paper will also find out how to solve these problem and to grow well further. This paper makes an overview of the barrage video by explaining the concept, sorting out its history, summarizing its characteristics and analyzing its advantages and disadvantages. Then by adopting a user analysis, it found out that the reasons for users to watch barrage video, and 3 main problems of it. For deep researching, the paper did 1942 questionnaire to study some communication problems. Then aim for working out all the issues, the paper gave some practical suggests. At the end of the paper, the conclusions have been found that barrage video changed the user-habits and user-minds. It is a visible future that barrage video become a main multiple online medium. |
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