Research On Quality Evaluation Of New Media Service In Academic Library

Nowadays,great changes have taken place in network environment and media environment.As the representative of the new media form,social media,with its strong interactivity,increasingly penetrating into people’s lives,changing people’s access to information act,also have brought opportunities and challenges to the development of the library.New media strong interactivity and large propagation force has drawn abroad libraries focus on its application in library information service,overseas research in this aspect to carry out early;in contrast,the new media service of libraries inourcountrystarts relatively late,but develops very quickly.Therefore,toourcountry academic library research carried out overall analysis of the new media service,to evaluate the quality of service,help improve the structure of the new media service in academic library in our country,improve the quality of the new media service.This paper mainly uses literature research method,the online survey method, simulated experience method,and comparative analysis research method,etc.Through carefully investigate lots of material,through access to wap site,microblog,attention code of We Chat public methods for data collection,at the same time,by using the method of trial to statistical analysis for our country academic library has been made for the new media service.This paper is divided into seven chapters,the first chapterelaborated the research backgroundand significance,cardingthe researchstatusat home and abroad, introduces the research method,etc;the second chapter introduces the overall status of the newmedia service of academiclibraries,andanalyze the advantages and disadvantages of several kinds of new media tools;the third chapter analyzes the influence factors on the quality of the new media service in academic library;The fourth chapter on the basis of the above established the evaluation of the five principles for the new media service in academic library,respectively is:dynamic, systematic,applicability,interactivity,readers center,and set the ten indicators on the quality evaluation,respectively is:Information push, services, information consulting, libraryquery operation,resourcesform,academicresources,interaction,interfacedesign,technical support,developmentsupport;the fifth chapter has chosen Tongji university library’s officialmicroblog, wechat public platform of Tsinghua university library, and Zhengzhou university library mobile library APP, the new media service quality evaluation;sixth chapter on the basis of above research, summarizes the our country the lack of new media service in academic library,puts forward the countermeasures, and the information service of academic library in the future were also discussed;the seventh chapter is mainly to the summary of the research.