Gender Politics Research Of The Reality TV Show In The Vision Of Mass Culture And To “Fall In Love With Supermodel” As An Example

The reality TV show is the product of marriage consumerism culture and mass media. In recent years,the functions of TV entertainment has got reinterpreted and the profound cultural meaning of the reality TV has been taken attention by the researchers along with the introduction and localization of reality TV show. In this paper, the reality show, as a kind of mass culture phenomenon in the context of social culture, which based on mass culture field of vision, it takes the main tool on the theory of feminist criticism, using content analysis method, in order to "fall in love with supermodel" as the text analysis, interpretate the "gender politics" phenomenon which hidden in the reality TV show."Gender politics" has hidden in all aspects of life. Gender is different from the Physiological gender, it has the power, the gender ruling and the ruled made up the gender power field. This article will Based on the analysis of "falling in love with a supermodel" program of the rendered image of women and women’s temperament, to find that women are always in the gaze and the dominant position when they in the show, men are still occupies the dominant position in the show. Under the influence of the patriarchal culture and consumption culture, gender difference was strengthhened, and women in the self-consciousness and the lack of influence in also makes women unable to the understanding of the true self and express themselves. It conveys some ideas which impact on audience, and that may form a stereotype of women. Women which in watching may look at themselves at the same time,it also shows the shape the image of women as the standard to ourselves, in order to get the male social recognition and attention, it is the identity of the patriarchal rule, regard women as "secondary" less than men.Through for profound reflection of this phenomenon, this paper tries to help the audience to strengthen the concept of gender consciousness, hope to be able to cause the attention of media images of women depict and attention, to eliminate gender oppression that exist in the society and it hope to build a healthy, civilized and harmonious social environment.