The Study Of The College New Media-ideological And Political Education

The development of New Media advances with the dynamics of change. On the one hand, it has been widely popularized and inescapable. On the other hand, it has been penetrated and found a way into every aspect of life. The Ne w Media is changing the way of existence of every individual profoundly. It can be said that we have entered the New Media Age and been Living by Numbers.The contemporary college is important group which using New Media. The New Media is important information carrier, communication tool, entertainment vehicle and social media of college students. And it had existed extensively in their lives. The New Media had brought not only convenience for college students, but al so much more negative impact. Besides that, college students lacked media ideology, media moral and legal awareness of the New Media. So they need educators to guide correctly. This is an underrated reality which is not to be neglected for educators of College Ideologica l and Political Education. It is also a new challenge for College Ideological and Political Education.This thesis explores the building and innova tion of College Ideological and Political Education based on New Media. It proposes a basic plan of College New Media- Ideological and Political Education which in response to new question co mes from the New Media, as well as any opportunities will be hold on. The article is divided into five chapters.The introduction, fully discusses such as the selected title background, research meaning, research status and research content.Chapter one has explained the basic unders tanding of New Media. The thesis has summarized simply definition of concept, pr imary classification, development and medium characteristic of New Media. At the sam e time, the Ne w Media would be investigated in “dual-domain importance”. In o rder to und erstand New Media d eeply, the thesis has investigated not only from both sides of af firmation and animadversion, but also from both sides of subsistence and technology.Chapter two has analyzed New Me dia and how it affects the College Ideological and Political Education. For both, th is thesis mainly analyzed the influen ce come from New Media on challenge and opportunity. The challenge showed that educational content come under attack, educational effect were diluted, and teacher quality were exposed shortcomings. The opportunities showed that educational methods were rich and varied, educational contents were attractive, educational spaces were expanded, and subject of interaction had been m ore reinforced. In order to recognize the challenge and deal with the challenge, educators m ight pay attention to the opportunity and seize the opportunity. So the article pointed out the challenge and opportunity.Chapter three is the core of the thesis. B ecause of the challenge and opportunity of New Media, this thesis trie s to structu re the b asic scheme of College Ide ological and Political Education including theoretical basis, knowledge brokering, basic principle and the direction of substance.Chapter four is a com prehensive part. It is also the problem and counterm easure of College Ideological and Political Education. I have made the college ideological and political education as the basis and standard and then investigated into educational practice of colleges. Constructive suggestions had been given out when the kinds of problems were founded.