The Recreate Value Of The Resources Of Chinese Ancient Books In Digital Publishing Times

With the developed of the digital information processing technology, th e ancient books as the carrier of Chinese traditional culture,use a variet y of ways to exploit and process of the ancient books orderly,produce a v ariety of ancient products,meet readers′ demand.Those have important real-world implications.At present,the digital development has become the ma in stream of ancient resource utilization and development.Although the re lated research of ancient books digitization has relatively perfect,but bas ed on the theory research the ancient resources’ value and value recreat ion are still vacant.This will hinder the further development of the ancient books resources.This paper will contribute to the ancient books resource s sustainable development.This paper contains six chapters.ChapterⅠfocuses on the backgroun d,definition and core concepts;ChapterⅡ mainly introduced related theory using Professor Porter’s theory of the value chain and product differentiat ion strategy construct the analysis framework of the recreate value of digit al publishing products,extract three elements,Next on the basic of three elements,the article spread out analysis and research;Chapter Ⅲmainly ex plains the current situation and dilemma of Chinese ancient books,introdu ces the development of China’s ancient books digitization process and t he main construction achievements,then using the three factors that affe ct digital publishing product value recreation sum up the problem of anci ent books digitization in our country.Chapter Ⅳ explore the factors of th e impact of ancient books value recreation.Combined with three factors,di scussing the specific factors and content of the recreate value of the reso urces of Chinese ancient books.Chapter Ⅴ according to the three of ele ments(product,technique,service),this chapter put forward specific impleme ntation strategy of the recreate value of the resources of Chinese ancient books in digital publishing times.Chapter Ⅵthe conclusion summarize the art icle and point out the study’s weaknesses.