System Design And Realization Of Sales Management Tobacco Companies Based On Three Layer B/S Structure

Now the application and development of computer and network technologypopularization degree is increasing, to strengthen the development and management ofproduct sales to become at present all cause, enterprise class units of the urgency of need,leading to domestic enterprises and institutions to speed up the sales information managementsystem construction work task is getting worse, with the construction of computer andnetwork technology sales information management system has become an important thedevelopment trend of the future. Through the computer to help enterprises, business classunits to realize the management function, which is usually called MIS system, for all theorganizations or units, modern technology and computer technology integration, can realizethe comprehensive management and control of the enterprises and institutions.The use of the Internet information technology, establish a two-way information sharingmechanism in the wholesale and retail of cigarette ends. On the retail side for retailers providea goods purchase, sales and inventory management, business analysis and integratedmanagement system, assist retailers unified management of goods, including tobacco and nontobacco purchase, sales and inventory information, and through the analysis of themanagement of water lifting retail of household management level. In tobacco server throughcarries on the analysis to the collected from the retail end retailers cigarette business data,commercial enterprises to keep abreast of cigarette retail market information and socialinventory situation, provide the most primitive accurate information for management decision,and further innovation mode of marketing and brand strategy, improve retailers on thecigarette circulation value network dependence enhance control of the market, more stableCigarette commercial ecological system construction, promote the tobacco enterprises toachieve sustained and stable development.The tobacco enterprises, through the computer decision and information, transformationand management of its product sales process, auxiliary management, can be achieved on thetobacco enterprise sales status of the decision—making and supervisory functions, createcomprehensive, cross multi domain, realize automatic management system for tobaccoenterprises, this is a is widely used in the field of construction information managementsystem.Ration online is the National Bureau "from order to delivery of goods to the productionorders extension" active exploration, it is using the theory of supply chain and suppliermanagement inventory principle ", to industrial and commercial data docking, to keep order, rolling picking, transportation pallet business processes for the basic model of a new. The aimis to establish a market oriented business synergy mechanism, really adapt to the market, inresponse to orders, consumers pay more attention to the real needs, actively and effectivelyorganize the source of goods, to promote the industry modernization construction ofmarketing system, the realization of digital marketing.The cigarette online ordering system to enhance communication between commercialenterprises, industrial enterprises and retail customers and consumers, and implementation ofextend terminal marketing and precision marketing. At the same time, the rapid establishmentof information channels to retail customers, consumers, tobacco industry company and enablebusinesses to release stored in various kinds of internal and external information.In this paper, according to the city of Wuhan Tobacco Company Limited subordinatedepartment of marketing management in sales management requirements, on Tobacco Co. Ltd.Wuhan City sales management information system function demand and the systemcharacteristics are analyzed, combined with the characteristics and requirements of systemconstruction, further analysis of the relationship between the sales management informationdatabase, and the implementation of the system of heavy for design and testing of functionalmodules.Six months before and after the operation to create this study system, the basicrealization of the information system construction of the objectives and requirements. Nowafter the completion of the system has stable running for six months time, in the constructionof the same type of management information system to function until the certain referenceand reference.