The Design And Implementation Of The Beijing Mobile Customer Management Center System

With the enrichment of mobile 3g business, combined with the existing value-added business, the business system constantly improve today. Telecom operators of strategic decisions by providing open and transparent type of mobile Internet business. Boundaries between mobile and Internet is almost broken, how to better improve customer’s satisfaction is the various telecom operators need to plan in the future of the most important strategic target. On the basis of the traditional business, how to better meet the user’s life, consumption and demand work and so on various aspects, allows operators to dig out the potential customers, exploit new business scenarios, and location is the focus of the major telecom operators.First of all, Beijing mobile customer business center project background, the author of this paper are expounded. And through to the system in the development and design based on the problems facing, analyzes the system’s functional requirements and non-functional requirements, in the form of flow chart and use case diagram for the demand of the system in detail.After the requirement analysis, in view of the above system requirements, the customer operation center in Beijing project system architecture design. First design goals and principles of the whole system, then designed the corresponding system architecture technology and function. In order to make the system better scalability and maintainability, and good performance. Using the hierarchical model of J2EE architecture, the function of each layer are analyzed in the design of the system.In the function of the system architecture design, describes the Beijing mobile clients to operate the function of each part of the system, and analyzes the function of the system process.Step again to Beijing customer operation center management system has carried on the detailed design. Describes the various modules of the system’s functions.In system modeling, in order to more fully understand the design of customer relationship management system, we simply introduced the customer management center system in Beijing, Beijing customer management center system of the whole structure is given. After understand the overall structure, according to the demand analysis of the proposed label and customer management train of thought to label and customer base module respectively made a detailed design.The fourth part, through to the system on the basis of the detailed design, first introduced the realization of the modules including labels, customers, through the system overall effect on the system function and implementation has carried on the simple introduction. The label, and then focuses on the realization of the customer base are analyzed in detail. In this section, first of all, discussed the related concepts of label, and on the basis of the theory, to implement label life cycle and data structure. Secondly, according to the actual system requirements, to achieve the customer base of the realization of the function of the module and. Finally, a simple introduced the relevant concepts of SparkSQL, completed the project in the customer base module for Spark platform’s initial support and related business code implementation.Finally, this paper, the application of the system of customer operation center in Beijing has made the simple introduction, and puts forward Suggestions on system improvement.To sum up, through the analysis of the demand for mobile company and customer relationship management thought, designed and implemented according to different customer groups corresponding data analysis of Beijing customer operation center system.