The Study Of The User Stickiness Of Wineless Games

As part of mass entertainment, games are important to the spiritual world of people. As theguide line for detecting Customer Retention, User Stickiness is of utmost importance to the lifeand market of Wireless Games. In contemporary society, information related to the product isindispensable to the study of User Stickiness. I will analyze the two types of WirelessGames——Graphic Games and Text games, by overviewing the study of Wireless Games andUser Stickiness. I will objectively and subjectively ravel out how User Stickiness influencesWireless Games from the aspects of handheld devices. Motivations of playing games, gamedesigns, environment, promotions. Combining with data and case analysis I will make a list ofrelevant solutions for game designers and developers.With the high-speed development of the Internet science and technology, Wireless Gamescan bring leisure and interactive entertainment experience to users any place and any timebecause of the function of Wide-area wireless network. It can help us to obtain the spiritual andentertaining enjoyment in real life. It is a kind of spiritual release by reason that it can meet thedemands of people. With the development of related technology and research, the analysis ofUser Stickiness will be more and more thorough,so there will be more and more new WirelessGames which are derived from the old ones.