| Since the reform and opening up the media reform, make China’s media industryitself to the presence attribute and social responsibility has a new understanding,communication system has experienced great changes in the hitherto unknown, whilestill exist on the social responsibility of the media to understand the confusion anddeviation of performance on the. Therefore, understanding the current socialresponsibility of the media situation in our country, establishing social responsibilitytheory suitable for China’s media have been imminent.The formation of Marx’s Marxism news view is a process of keeping pace withthe times, constantly enrich, innovation, development. Marx, Engels’s news thoughtsis an important foundation of Marx s news view, is the inheritance, development ofMarx thought treasure house of Marxism news view. Marx Marxism news view is anopen, dynamic, developing ideological system, with the development and practice ofthe Marx era, Marxism news view are continuously enriched, updated anddevelopment.In a very real sense, through the analysis of the "background" program of thetransition period, the media’s social functions and responsibilities, can seek help fromthe perspective of the practice of "figure" and similar programs to more practicalstandpoint and reform, really make people welcome the program, let the mediabecame a true sense of the mass media, for the society and serve the people, this is thereal significance.Methods through literature review and case combination, the main researchcontents and the key problems to be solved, using the relevant theories of socialphilosophy, the collation and study based on lots of literatures, combined with atypical case analysis. Based on sorting out the data on the content of induction,collation, analysis, looking for new media era has some correspondingcountermeasures on the existing problems, propose solutions to better provide thebasis and reference strategies. |
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