The Study Of Net Media’s Broadcasting Socialist Core Value’s Way And System

Internet media has become one of the most influential mass media of today’ssociety and political, economic, cultural produce a major impact, imperceptiblychanging people’s lifestyles and cultural heritage, popular culture and socialmainstream ideology shaping the formation of values, online media has become animportant channel of communication.Socialism with Chinese characteristics is the fundamental direction of thedevelopment of contemporary Chinese cultural construction is the cause of socialismwith Chinese characteristics, adhere to the soul, the construction of socialist corevalues is a fundamental cultural construction, online media as an important massmedia should shoulder the socialist core spread the values of social responsibility.Open, interactive, global features such as online media determines the existenceof excessive freedom and spread disorder in the course of socialist core values, theblind pursuit of commercial interests of the media agenda setting, resulting in anegative impact. Must be regulated and guided by socialist core values. This paperexplores the network media focused its propagation characteristics, the main contentsof socialist core values, using media theory analysis approach, noting the spread ofsocialist core values of network media intrinsic relevance; using methods ofinvestigation and analysis on government websites, commercial sites conduct,political and economic status quo and personal website review sites spread in-depthanalysis, pointing out problems and their causes; focuses on online media spread theway of socialist core values and mechanisms to achieve network media disseminationof the information itself, the mouthpiece of the party and government shoulderingbuild interactive media platform, social organizations assume the role ofdissemination of socialist core values; media communication network for the statusquo and problems presented checks, guidance and feedback mechanisms, resourceintegration mechanism,"official people" mechanism and media managementintervention mechanism.