The Study Of Chinese International Promotion From Referring To Japanese International Promotion

The promotion business of Chinese language internationally has made great achievements through the efforts of several generations, but in the course of the development of the Chinese language international promotion, some problems and shortcomings also appeared. In the light of these problems and shortcomings, we can learn from the successful experience of other countries and to carry out a multi- angle comparison study. What this text conducted is the comparison research from the perspective of international angle, focusing on the Japanese international promotion, to wipe out its dross and select the essence, striving to provide ideas and suggestions for the good development of the international promotion of Chinese.This text mainly uses three research methods: literature research, comparative study, the combination of micro and macro analysis.This text takes the Japanese international promotion as perspective, taking the Japanese international promotion for analysis and research initially when affirming the existing achievements Chinese international promotion has made at the same time, and then take the Japanese international promotion and Chinese international promotion for comparative analysis, and finally discuss and offer suggestions for the deficiencies of the international promotion of Chinese language. Basic contents are as follows:The first chapter: the Chinese international promotion has achieved rather good results through the national support and the efforts of several generations. With the development of the Chinese international promotion, the number of overseas Chinese teachers increases and need relevant laws and regulations to regulate the Chinese international promotion activities.The second chapter: the analysis of the current situation of the Japanese international promotion. Japan has a large number of Japanese international promotion agencies, and mutual cooperation and mutual support can be seen among those agencies. The Japanese government has formulated the relevant laws and regulations to restrict the actions of Japanese international promotion agencies and Japanese overseas teachers. The investigation of the situation of Japanese international promotion is periodic and the investigation content is comprehensive, it is the strong rationale of the adjustments on the Japanese international promotion carried out by the Japanese government.The third chapter: the Chinese international promotion and the Japanese international promotion are analyzed and comparatively studied in areas of promotion agencies, the fund of promotion activities, relevant legal protection, investigations on promotion situations and so forth to absorb successful experience of the Japanese international promotion. Support nongovernmental Chinese international promotion agencies, use government funds to establish foundation to subsidize the Chinese international promotion activities, enact relevant laws and regulations to legally support the Chinese international promotion activities, perfect the investigations of the situations of Chinese international promotion in our country.Concluding remarks: the Chinese government should increase the support for the nongovernmental Chinese international promotion agencies, and should improve the investigations on situations of the Chinese international promotion. Only by continuously discover and solve problems can Chinese international promotion be sustainable in development.This text objectively discussed and analyzed the specific problems existed in the Chinese international promotion, striving to provide a reference for the better development of Chinese international promotion. This is the practical significance of this text. This text tries to achieve the goal of improving existing Chinese international promotion by analyzing the Japanese international promotion.