Study On Equity GYI Company And ZY Hospitals Under The New Medical Reform

Since2009, China’s medical and health system reform comprehensively deepen, eighteen after a new round of medical reform to advance in depth. But the main problems facing the deep reform of the medical and health system is restricting the healthy development of the pharmaceutical industry for a long time the high cost of health care, the phenomenon of false high price of drugs can not be effectively curbed,"to medicine medicine","to drug dependent doctors and other phenomenon has not been fundamentally reversed, the drug supply protection barrier system and the medical service system of cooperation in the formation of wrong relationship. Domestic academic circles and government departments attach great importance to this issue, studies have shown that China’s medical and health industry forms the reason is very complex, both policy level, institutional factors and the reasons for the shortage of market regulation and state investment.Through the analysis, it is considered that the allocation of the market to resources, the introduction of social capital to the reform of public hospitals is an effective way to crack the new medical reform problem.. The pharmaceutical enterprises from in public hospitals equity diversified cooperation of by a pluralistic society do medicine prosperity of the medical service market as the starting point, the health industry chain downstream customer relationship between and under the circumstances of new medical reform equity cooperation, were analyzed with the market competition theory, investment theory, property rights theory, combined with specific case, put forward to solve public hospital management mechanism innovation, the investment insufficiency as well as the development of pharmaceutical enterprises are facing the following problems:One is to solve the problem of government investment in public hospitals. The current shortage of government investment is the biggest obstacle to health care reform, investment issues can not be solved effectively reform is difficult to further promote. In this paper, through the study of equity cooperation, pharmaceutical companies and hospitals by the past simple supply and Marketing Cooperative becomes, the relationship between equity as a link to the interests of the community, to address the country’s investment is insufficient to provide solutions.Two is to explore medicine separate new pattern of social capital after the profit moaei or medicine. After the equity research cooperation, public hospital drug procurement reduce circulation can further reduce drug acquisition costs and achieve zero addition, through the development of the medical service cooperation innovative profit model, the end "in the history of medicine medicine possible.Public hospitals through equity cooperation gradually establish clarity of responsibility mechanism and corporate governance structure, to public hospitals realize socialization management through obstacles. The establishment of public hospital management mode and the assessment of the operating mechanism, and promote the reform of public hospitals, the functions and functions of the enterprise completely separate, to achieve public hospitals pipe separation".Four is the funds problem faced by pharmaceutical companies and hospitals to solve the traditional mode of. Pharmaceutical companies can get faster sales funds, help to improve the monetary return, thus helping to promote the domestic pharmaceutical industry innovation and product upgrading, a strong impetus to the production and trade of engineering integration.