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The Core Competitiveness Study Of SXHT Hospital

Posted on:2016-06-10Degree:MasterType:Thesis
Country:ChinaCandidate:C LiFull Text:PDF
GTID:2284330461479699Subject:Advanced Business Administration
Abstract/Summary:PDF Full Text Request
As with all public hospitals, businesses hospital on the need to ensure public welfare policy should be highlighted in the daily operation of the market operators, except that it has a special mission, that is affordable, which is, enterprises and employees to provide medical health service guarantee. As aerospace companies specialized medical services, SXHT hospital emergency in research and production enterprise security, occupational health and employee health care and other family members have played a very important role, but also for the possessions of the people’s health and health undertakings made due contributions. With the continuous deepening of the national health system reform and the reform of state-owned enterprises to promote a strong, staff hospital to the enterprise has brought unprecedented development pressure, embodied in the following two aspects:lack of a clear competitive advantage in the medical services market, and did not form a survival, development, services virtuous circle. Therefore, the problem to be solved is how to enhance the core competitiveness of the staff hospital and occupy the market share.In this paper, SXHT hospital for the study, author will combine the competitive advantage theory and core competence theory, to analysis the core competitiveness of the hospital’s current situation and existing problems, and propose specific measures and countermeasures, to help staff hospital continuously improve self-development capacity, and enhance the core competitiveness as quickly as possible. This paper is divided into four parts, the first account of the background and significance of the research, research methods and the main content, introduces the competitive advantages and core competitiveness theory. Followed by the current situation and problems of running the hospital for analysis, through questionnaires to understand the core competitiveness of the hospital staff and hospital services in two areas of common objects reflect and summarize the main problem and the reason for its existence. Again, think into account and proposed countermeasures to enhance the core competitiveness of the hospital. Finally, the hospital implemented to enhance the core competitiveness of the conditions required in the discussion, proposed safeguard measures targeted.This article enhance the core competitiveness fully integrated domestic staff hospital of the development environment, highlighting SXHT hospital characteristics, in order to help hospitals make the right target to enhance and promote the improvement of economic benefits, as well as make a contribution to other enterprise staff hospitals.
Keywords/Search Tags:staff hospital, core competitiveness, enhance countermeasures
PDF Full Text Request
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