Intimate Playmat

In today’s world, tourism mobile applications(hereinafter referred to as "APP") technology and mobile devices technology deeply affects all aspects of people’s lives. "APP" is mainly used for the destination and scenic spots, travel information query and picture sharing, mobile applications, travel plans guide class, with its simple operation, portability, good interactive experience and other features in people’s daily life plays an indispensable role. At the same time, the development of economy, the improvement of living standards, more and more people pay attention to the psychological feeling of satisfaction, tourism can not only alleviate the pressure of work, but also broaden their horizons, increase their knowledge, is an important choice for the majority of people leisure vacation. Under the above background, the concept of "wisdom tourism" has been heating up, the mobile tourism information service has become an important part of "wisdom tourism". The domestic tourism enterprises began to attach importance to the development of tourism APP, especially the online travel companies have already launched the "mature tourism APP". However, some enterprises due to the number, the blind pursuit of tourism APP into the market the deliberate pursuit of development and progress, which caused the software product produced rough, the lack of humanity and ignore the user experience of the phenomenon."In the tourism development process APP", interactive design success not only affect the user experience effect, it is also an important factor in product design, can occupy the market, which makes tourism APP developers on user research, interaction process, visual interface, user evaluation and other links are paying more attention to refine on.Interaction design as "one of the important content of tourism APP" development, is directly related to the quality of the user experience, in the homogenization of the mobile application market products are becoming more and more serious today, "the difference between the APP function of tourism" is more and more small, good interaction design means a good user experience, and a good user experience tourism is the market weapon APP products.This paper based on the "APP" as the entrance, and summarizes the literature related to this study, at the same time, on the basis of user research, combined with the actual case, mainly from the "interactive behavior analysis", "information architecture", "interaction design", "visual interface design" etc. to analyze the mobile phone in the application of tourism information interface design related problems.