Research On Product Innovative Design Method Based On Internet Thinking

From the view on the way of information interaction between people andproduct，more scientific, rational and humane way would make the transmission ofinformation between products and people more efficiently, and reduce the burden ofpeople in mental and physical fields, which has become one of the main trends inproduct research and design fields this moment. In view of this, the article startedfrom the important factors-"Internet thinking",which has been affecting the businesstransformation for a long time, and combined with the traditional methods of productdesign research，dedicated to finding the traditional enterprise under the "Internetthinking" to influence the transformation of a reasonable way, and for the " Product"This business transformation during core indicators, launched a series ofdiscussions. For the full text of the product design process and methods of in-depththinking, in order to provide concrete and effective reference for the traditionalproduct design methods, as well as designers, users, enterprises and establish a newproduct design thinking, innovative product design methods to inject fresh blood.This article discusses the core of the Internet thinking–“user thinking”,specifically in the " User thinking of market research "," User thinking of theparticipation in the design ","User thinking of design evaluation", combined with theauthor ’s design projects to validate the feasibility of this thinking in product designmethods, that making this research of paper explores more practical sense, to ensurethat the new era, new thinking and the perfect combination of traditional designmethods to achieve the harmonious unity of the user and the product. Innovation ofthis paper: In this paper, the core elements of the enterprise-the "product" as thestarting point of thinking from the perspective of the Internet to explore the core ofthe Internet thinking-"User thinking" in the traditional product design methods andprocesses in the range of applicability, emphasized, the importance of " designevaluation " and " design research"," design and development”. User deeplyinvolved, provides a detailed idea of the Internet for business transformation oftraditional products guidelines, there is a strong sense of the actual reference.With the arrival of the era of the Internet Experience economy, the word-"User"has been successfully pushed to the design of the research pyramid spire,"Customer-fisted "," Experience is the king ","User highly participatory," and so theproduct concept has been caught on, the user’s role has been also began to be diversified, and gradually important. In research, the importance of the user areelevated to the stage of product strategy; and in the design development phase, thedesign results can be guided by user involvement; in the design stage of evaluation,with the comprehensive assessment of user satisfaction, the product can effectivelyprovide feedback, so that more popular products will be on the market. By this way,the contact between designers and users will be increasingly tight, and the users aregetting close to the designer and product.