Influencing Factors Of The New Rural Pension Insurance

The development of urbanization and industrialization has expanded the differences between urban and rural, a large number of young rural labor come into cities, the aging problem of the rural is increasingly serious, and the function of the traditional family endowment and land sa-feguard has abated, the security of rural residents endowment has many problems. Farmers’ pension is related to the rural residents’ vital interests, to establish and make the new rural endowment insurance system perfect is the focus of current rural endowmentm, and to improve farmers ginseng protect enthusiasm is the first step. However, since2009the new rural endowment insurance has piloted, the low rate and the low pay costlevel is common. The paper studies the influence factors of rural residents to participate in the new rural endowment insurance.To arouse the enthusiasm of farmers ginseng to protect farmers’ basic life and set up the integration of urban and rural endowment insurance system is of great significance.Some literature research and theoretical research shows that the rural residents’ personal characteristics, family characteristics and policy implementation of all the ginseng of demand for rural residents have different degree of influence. Personal and family characteristics on whether farmers ginseng protect the different influence of different level. Among them, to participate in the new rural endowment insurance group age colony, than not to attend the applicability of the new rural endowment insurance to the young, poor family pension enough rural residents lack of ginseng protect enthusiasm, understanding of the policy degree and confidence degree also affects farmers ginseng protect behavior. In this paper, the research on the implementation of the new type of rural endowment insurance has a realistic significance.