Font Size: a A A

An Optimized Design Of Inspiring System For Intellectual Staff In Z Automobile Company

Posted on:2014-01-11Degree:MasterType:Thesis
Country:ChinaCandidate:H WangFull Text:PDF
GTID:2269330425970845Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Sixty years ago, Peter F. Drucker stated that automobile industry is the "industry of industry." Today, automobile industry remains to be the largest industry in the world. To our happiness, Chinese automobile industry has achieved great progress, which plays an important strategic role to our country. Automobile industry is one of the leading and sustaining industries in national economy. At present, both domestically designed and made brand names and joint venture brand names tend to be positively growing. With the knowledge of the present research background, and based on Chinese brand automobile companies, the article researches into intellectual and inspiring management in automobile industry. The article analyzes and summarizes the shortcomings discovered during the process of inspiring staff in Chinese brand automobile companies and in turn, summarizes the needs of the intellectual staff. Then, the article proposed countermeasures for Chinese brand Z automobile company during the process of inspiring staff members. The strategies are namely developmental inspiration, organizational inspiration and cultural inspiration. The article proposes a complete set of inspiration strategies and plans.On the basis of reviewing domestic and overseas relevant research, the research subjects are intellectual staff in Chinese brand automobile companies. A profound study was made from three different perspectives. The methodologies are analyzing the problems identified, designing of inspirational strategies and experimental analysis. Firstly, a detailed summery was made on the problems in inspiring intellectual staff in Chinese brand Z automobile company via interviews and evidence investigation. Secondly, based on questionnaires, an optimization was made on the inspirational system in inspiring intellectual staff in Chinese brand automobile companies. Thirdly, a summery was made on feasibility and staff inspiration system via analyzing practical cases of strategic adjustment made in Chinese brand Z automobile company.
Keywords/Search Tags:Automobile companies, intellectual staff, inspiration, needsand supplies
PDF Full Text Request
Related items