| As we know, to the industry of insurance called sunshine business, it is one third part in the marketing of finance in the future. YB Company is the third part of outsourcing the financial and insurance industry. It mainly serer to the aspects, like product design, flow perfect, customer value development, Call Center business, Telephone Contact. The company has the license covering the zone of China. As well as the developing, the salesman is required urgently. The loss rate is about5%to10%the industry. The rate of YB Company is up to35%to40%2011-2012. The loss rate is so seriously.The article mainly research on the problem about staff turnover. Firstly, we have50persons to accept the questionnaire who are resigned from YB company. And the reasons analyzed and the mainly reasons are low doorsill, thin recruitment path, the poor training, poor salary system, the poor career planning, little activity of inner, the poor communications inner company.Finally, the root reasons found and summed, and we have the reasonable scheme to the problem. The solutions are applied to the company three months. After three months, we found the problem of staff turnover is mitigated. The loss rate is down from24%to13.8%. It indicates the solutions are effective.The research of YB Company mainly causes of loss of sales, this study for the mitigation of YB sales on loss of sales is great practical significance. |
