| With the development of digital technology，digital publishing is penetrating intohuman`s life little by little. It’s easy to be copied, spreads fast and takes little space,which makes people’s reading habits change gradually. Along with the advancement ofInternet technology、communications technology and emergence of various readingterminals, digital publishing shows its prospects. Economy makes large-scale, scalepromoting economization. China’s traditional publishing industry chain graduallytransformed into the digital publishing industry chain, which is Owners-DigitalPublishers-Users.Strong momentum of digital publishing brings economic development, along witha series of questions. The copyright issue is a major obstacle to the healthy developmentof the digital publishing industry. The main reason for the copyright issue is replicationtechnology progress. In manuscripts era, although the issue of infringement had alsooccurred, the little-scaled of the infringement takes no attention, let alone people’sawareness of rights has not been established. Development of printing copy periodmade the premise of generating a large number of violations,which achieved theconcern of government departments. Thus the world’s first law"Anna Queen Act" waspromulgated,aimed at protecting people’s intellectual achievements. Moreover, China’sfirst intellectual property law "Copyright Law" was enacted in1990, later than "AnnaAct" for two centuries.Through the datailed analysis of imbalance of the digital industry chain、copyrightlegal mechanisms and digital publishing management mechanism, the author proposessolutions, and finally give some inspiration。China’s digital publishing industry through the analysis of China’s digital publishing giant Shengda Literature`s full copyright Operations of Advantage、weaknesses、opportunities and challenges.Our entire digital publishing industry has a bright future. For the better digitalpublishing,It`s time to solve the bottleneck problem of copyright. |
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