Planning And Design Of Cultural And Creative Service Product E-Commerce Platform

With the popularity of internet and economic globalization, efficient and convenient e-commerce has been the main lifestyle of people. People pay attention to not only daily products, clothing and so on, but also cultural and creative service products. The establishment of cultural and creative service product e-commerce platform can meet people’s demands for cultural and creative servie products. In addition, for art college students and teachers, it contributes to digging the value of their works of art and training art talents.This paper, as a sub project of science and technology research program "Cultural and Creative Service and Trading Platform Construction" funded by The Education Department of Liaoning Province, plans and designs a cultural and creative service product e-commerce platform especially for art college students.This paper firstly describes the concept of cultural and creative industry, cultural and creative products and e-commerce platform and then elaborates the techonologies of e-commerce platform construction. The framework, basic functions, service resources and general layout of e-commerce platform are planned and designed, highlighting flow desing, functional structure design and database design. Because this program is still in process, the e-commerce platform is acutualized in a form of prototype system. Frontgournd main interface, membership management module, background main interface, background login module and order information management model can be used. In the end, during testing the platform, membership information modification module, order inqury model, site product search model and product management model are tested.Works of art of art college teachers and students can be exhibited and traded through cultural and creative service product e-commerce platform which offers a practical and internship opportunity for students. This platform creates a new way for students’ employment with important social value, refleting colleges and universities’ teaching characters and widening the linkage between colleges and society.