As the degree of marketization of media management is increasing day by day,the media on the spread of administrative attribute has gradually fade, definition ofmedia on the propagation channel is basically divided into national and regionalchannels. National channel category is relatively fixed, with national, nationalcoverage, influence, the value of the channel can be called a national channel. Inaddition, most of the media can be divided into regional channels. Channel in China,the regional hundreds of thousands, and in this, and terrestrial channels influence isstrongest at the provincial level, and takes up a large proportion, these provincialterrestrial channels based on the regional market, to serve the local audience, as thestarting point of its value, in a provincial area within the scope. |