An Empirical Study Of Regional Cultural Industry In Beijing, Tianjin Competitiveness

The paper takes the competitiveness of cultural industry Empirical study ofJing-Jin-Ji region as the topic. Based on the cultural industry theory andindustrialcompetitiveness theory, this paper explains the cultural competitiveness concept andreveals its connotation.Under the guidance of the relevant theory, this paperconstructed the Jing-Jin-Ji region culture industry competitiveness evaluation system.Using the tool SPSS and ARCGIS,this paper analysis the31provinces and citiesnationwide data, especially the Jing-Jin-Ji region of cultural industry competitivenesslevel, structure and influencing factors of the related mechanism of action. In the end,using SWOT,this paper pointthe culture industrydevelopment path forJing-Jin-Jiregion.The thesis contains six chapters:The first chapter:introduction; introduces the research background, thesignificance and the basic mentality, and points out the emphasis of this paper, thedifficulties and the main innovations.The second chapter：straighten out the related theory, discussed the relatedresearch overview.The third chapter： regional cultural industry competitiveness evaluationtheoryframework; firstly, strictly definesthe concept of cultural industrycompetitiveness and describe the cultural industry feature;secondly constructsthecultural industry competitiveness evaluation theory framework.The fourth chapter：regional cultural industry competitiveness evaluation andspatial analysis; classified the cultural industry competitiveness of china into fourtypes, and usethe tool ARCGIS analysis the spatial difference.The fifth chapter： the Jing-Jin-Ji region cultural industry competitivenessanalysis; focus on interpretation of Jing-Jin-Ji region of cultural industrycompetitiveness and its influencing factors related to mechanisms of action, from theregional perspective, making regional comparison and regional positioning, and useSWOT to puts forward the Jing-Jin-Ji region of cultural industry competitivenesscultivation of strategic choices and the development ways.The sixth chapter：The summary; summarized the full text and proposes thefuture research work.Main conclusionas follow:Firstly, based on the previous theory, clear cultural industry competitiveness and it’s composition; Secondly, according to the cultural industry competitivenesscomposition, this paper constructs reasonable evaluation model.Based on certainprinciples, forming two categories which are direct driving force and main influencingfactors, including: The realistic competitiveness, The resource competitiveness, Thepotential competitiveness and The environmental competitiveness, and11secondrank indexes and35quantitative indexes; Thirdly, according to the evaluation system,taking the Jing-Jin-Ji region as the key point, analysis the regional cultural industrycompetitiveness of the country’s31provinces and cities, and then divided them intofour categories. Draw some conclusion as:" cultural industry competitiveness andeconomic strength is positive correlation "; Fourthly, according to the actual conditionof city of Jing-Jin-Ji region, using SWOT, this paper put forward somesuggestionssuch as:"the construction of cultural industry cluster ".