Feel The Soul Of Material Through Your Heart And Creat Gorgeousness

The consumption conception has been changed gradually, as the development of societyand improvement of consumption level. The transform from corporality consumption toculture consumption can be seen more or less. For a long time, people do not satisfy pursuethe functionality of book, and then turn the focus to pursue the art aesthetics of book design.So that, to design a book with artistic taste and aesthetics character is the mission ofcontemporary designerIt is no doubt that the function of material in book design is important. At present times,material is the basic element in the Book Design. But its appearance is always low-pitched, itsposture is so tiny, its sound is so faint, that it is not been seen by person in the past. In thisarticle, some efforts have been made to find the complex relationship between books andmaterial, and to tease out the relationship between the beauty of book material and the beautyof book design. And make integral analysis from the perspective of corporality, perceptibility,usability, culture and so on. And the article attempt to arouse the designer to rediscover booksand material and make a correct thinking.In the article, writer search the guide of modern books art in the history, by teasing outthe development of the material art of both Chinese and foreign books. By analysis of thecorporality and culture connotation of book material, make person realize that the relationshipbetween book art and politics, economy and culture. By discussing books both in China andforeign country, a conclusion has been drawn that books apparent different connotation styleunder culture background of different nation and culture. The final purpose is leading to themodern book design, and calling the book designer make the same feeling of book design,and draw some inspiration, research the natural character and various possibility of bookmaterial, so that the book designer can make some good design that correspond with modernaesthetic taste, based on indigenous culture, while do not lose the traditional nation culture.