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Tianjin Beichen District Rural Public Service ADS Empirical Research

Posted on:2014-02-03Degree:MasterType:Thesis
Country:ChinaCandidate:Q LiuFull Text:PDF
GTID:2249330398475273Subject:Communication
Abstract/Summary:PDF Full Text Request
In recent years, Tianjin rural construction has been developed rapidly, which is not only the performance of the rapid development of rural economic aspects, but also in the improvement of living standards and enhance spiritual civilization, rural tremendous changes, in addition to the national rural development funding and policy on the strong support in rural advocacy role can not be separated from the public service ads. Tianjin current public service advertising development and prosperity of both the bus station, subway station or train station covered the traces of the public service ads, and the development of the rural areas of public service ads, however, is an imbalance, some rural areas and even the slow development, the situation is no city so optimistic. For the second part of the concept of public service ads, rural public advertising concept development of Tianjin rural public service ads to expand through several parts:The first part describes the rural public advertising research background and significance; theoretical overview of social functions, describe the history of the emergence and development of our public service ads, described the role in rural public service ads; part III, Tianjin rural development status of the public service ads, mainly divided into Tianjin rural public service ads and content, survey the situation and the main problems facing; countermeasures taken against the Tianjin rural public service advertising problem; fifth part of the conclusion of Tianjin Rural the public service advertising ideal expected.
Keywords/Search Tags:Rural the public service advertising development, Present situation, Countermeasure
PDF Full Text Request
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