Study On The Benefit Evaluation Of Bin Zhou DF Commercial Real Estate Project

Real estate investment covers a wide range and complex risk. It will bring a great evendevastating blow when once a real estate company make decision-making error. It requiresinvestors to study the project benefit evaluation in accordance with certain procedures in orderto ensure the scientific nature of the investment decision-making.This article takes the Binzhou DF commercial real estate project as the research object, tostudy the project benefit evaluation of this project. This paper firstly introduces thebackground, purpose and significance, research status at home and abroad, the innovation;secondly introduces the project construction background introduction, the project constructionmarket positioning, the project construction plan and investment budget; again constructs acommercial real estate project benefit evaluation index system from three aspects such associal benefit, financial benefit, environmental benefit, and use AHP to determine the weightof each index, then uses the fuzzy evaluation method to construct a fuzzy comprehensiveevaluation model of commercial real estate project; then make a social benefit, economicbenefit and environmental benefit analysis and fuzzy evaluation; at last puts forward thesafeguard measures of Binzhou commercial estate project benefit evaluation from theestablishment of a sound commercial real estate project benefit evaluation mechanism andstrengthen the commercial real estate project benefit evaluation of foundation constructionetc.